Leaflet Distributors and Leaflet Distribution
September 1st, 2010 Filed under: Marketing Ideas — Marketing Ideas Author
A day in the life of a leaflet distributor is a tiresome one; on average it will take a leaflet distributor six hours to deliver 900 leaflets so a distributor can take all week to deliver 4500 leaflets.
Leaflet distribution is a difficult job as there are a number of factors to take into consideration, these can include dangerous dogs, both indoors and outdoors, irate homeowners, people who just do not want you there, access to the home as gates can be locked or signs stating no flyers, leaflets or free newspapers.
Then there are the controls that the companies put on the individuals that deliver the leaflets, GPS equipment is often worn by the leaflet distributor employees, so their location can be checked on constantly. Some leaflet distributors even get their employees to have webcams attached or require a text when a street that been finished with its distribution. There are lots of controls that are put in place for the leaflet distributors, these are to ensure leaflets get delivered and are not put into bins. These measures make sure that business’s who pay for leaflet distribution services get their leaflet delivered. It also enables leaflets distributors to provide on going reports to their customers regarding their distribution campaign. As there are a lot of companies who promise so much but never deliver, if you pardon the “pun”
The role of distributor can be a hard role to undertake, their only company being their iPod to assist them in their deliveries. So next time you come across someone delivering leaflets, give them a bit of respect that their job is a lot more difficult. Leaflet distributors tend to work in different weather conditions, carry a bag that is filled with leaflets. This can make the role hard word but is very enjoyable for people who enjoy the outdoors and want to keep or maintain fitness levels.
When taking on leaflet distribution work. All companies should be paying leaflet distributors a good wage to ensure their clients’ leaflets get delivered; I bet you are thinking a leaflet distributor would say this. If you find a company that charges very little and you think the deal is too good to be true, then it usually is. Just think about the amount they are charging, they have to cover overheads, employees wages and make a profit. If the charges are too low, the chances are leaflets will not being getting delivered. Companies that charge too little will pay their employees too little, ensuring their leaflets will NOT get delivered. There is a caveat to this as you can often get the owners of the business delivering the leaflets themselves.
To ensure a good quality service, ensure you find out who delivers the leaflets and if they deliver their leaflets on a regular basis. I do not mean you have to pay too much for leaflet distribution but paying a sensible price ensures a good quality service and good quality employees are recruited to deliver the leaflets.
Good leaflet distributors work hard and get paid well for their hard work. If you see someone dumping the leaflets they are supposed to be delivering. They are not a leaflet distributor but are adding to the litter problem in your area.
Asim Sheikh has been running successful business’s for over 20 years. With a background that includes Retail, Information Technology and Leaflet Marketing. Asim has gained varied expertise in a number of fields, now bringing this expertise together to launch a new website where any business requiring a leaflet distribution quote can simply leave their details and leaflet/flyer distribution companies will contact them. The website is also a resource with a number of exclusive articles for leaflet marketing, SEO and general business topics to gain a better understanding of what is needed to succeed in business.
