Everyday Marketing Ideas

The Philadelphia Experiment – A Marketing Disaster

Monday, March 29th, 2010

An interesting thing happened in Philadelphia awhile ago. An apparently successful marketing plan ended up crashing and burning because of one fatal flaw. What's even sadder is that with some simple preparation that failure could have easily been a resounding success.If you or your company is involved in marketing and ...

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7 Ways To Make Me Read Your E-Mail

Sunday, March 28th, 2010

E-newsletter is a marketer's best friend: easy to create, not very expensive and can reach out to hundreds of prospects. If used right, e-newsletter can be the most productive marketing tool, the keyword being 'right'. As someone who spends over 12 hours a day on the web, I am well ...

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