Archive for July, 2008

What Happened to the Baby Boomers Market?

Wednesday, July 30th, 2008

The baby boomers population was born between 1946 and 1964; therefore the baby boomers are between the ages of 44 to 62.
As you can see, there is almost 20 years difference between the younger boomers and the older boomers. When the older boomers were buying real estate in the 1970’s, obviously, the younger ones were […]

Pens As Gifts and Marketing Tools

Tuesday, July 29th, 2008

Need a sophisticated business gift for your top clients? Need it fast? A promotional engraved pen has that touch of elegance that can impress any client or business partner. Even better, you can get it just when you need it. We have short turnaround times for our promotional engraved pen collection.
Choose from our wide selection […]

How to Identify the Essential Structures of a Money-Making Sales Letter

Monday, July 28th, 2008

Once you decide to write a powerful, money-making sales letter, an important thing to realize is that there are two structures you’re building simultaneously. One which is seen - the physical structure. The other which is unseen - the “invisible” (psychological) structure.
The physical structure is the easiest one to identify. It’s the skeleton of the […]