Everyday Marketing Ideas

If you use the internet for even one aspect of you’re business I’m sure you’re already well aware of the difficulties involved in getting people to visit your site. We’re all familiar with the old way to present material to your clients or prospects, lots of paper for them to look at before they set it down and get sidetracked. What if you could put all of that information onto a CD/DVD/Blu-Ray disc instead of bulky, wasteful paper presentations? What if when they put your disc in their computer it went directly to your website?

When you move to this kind of solution for your business it just gives you that little extra zing your competitors don’t have. The amount of information you can present on optical media is almost endless, even more so now with Blu-Ray media quickly working to replace the DVD. The internet is fast and there is a lot that can be done with FTP sites or many other tools, but who has time to wait for a download? I sure don’t. There is also something about holding a physical CD in your hand that can’t be beat, odds are the CD will even get left out on a desk for someone else to look at and maybe become interested in, if you make a snazzy label they might even borrow it to see what’s on the disc, and what happens when the disc goes into their computer? It takes them to your website!!!

Ok, that’s great, but who wants to pay all that money to get tons of discs duplicated at some duplication house that has a turn around time too long to impress your client or customer, and more discs than you could need in a lifetime? Nobody! In the business world we all know time is money and the faster you can turn a prospect into a client, the faster you can get the money in your pocket. That’s why you bring the duplication in house. When you incorporate an automated duplication system into your business you not only gain a tool for marketing, but since you own the system you can use it for anything! Archive your documents onto CD, backup important information and label it with the click of a button, provide detailed reports to your customers on an easy to navigate CD, not a gigantic pile of papers or a million other things. Since the system is fully automated you are able to submit a job with a few clicks of a button, walk away to complete other tasks, then return to pick up your fully burned and printed discs so you can get on with your business.

The future is on its way and soon automated CD duplication systems will be just as common as the office copy machine, only way more diverse and environmentally friendly. There are literally hundreds of ways that you can incorporate these into your business, why not see if this can help you out. If you have questions on how this might benefit your company feel free to send me an email with a little information on your business and I’ll be happy to let you know some ways to improve efficiency and environmental impact.

Julian Faras is a full-time Sales Executive for Microtech Systems and an expert at increasing productivity and profits while decreasing the amount of paper we depend on. To learn more, please visit http://www.microtech.com

You may also contact Julian directly at jfaras@microtech.com

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You can even look up recipes on online cookbooks while you're at it.

This entry was posted on Thursday, March 27th, 2008 at 6:34 am and is filed under , Tips, Ideas, Marketing, Sales, Blog Carnival. You can subscribe via RSS 2.0 feed to this post's comments. You can comment below, or link to this permanent URL from your own site. Your comments will appear immediately, but I reserve the right to delete innapropriate comments.