Archive for November, 2007

Japanese Marketing Vs Indian Selling

Wednesday, November 28th, 2007

I had my apprehensions when I chose to write on this topic. This was primarily because one can go wrong while writing such an article as one has the tendency of following only what one thinks without having a bird's eye view of the entire picture. Also one tends to ...

Under Promise And Over Deliver

Tuesday, November 27th, 2007

I recently had the unique opportunity to interview George Zimmer, founder of The Men's Wearhouse. If you recall, he's the guy on all of the TV and radio ads with his deep voice and twenty year old tagline: "You're going to like the way you look. I guarantee it!" My ...