Are you spending buckets of money on glossy brochures and trendy websites hoping to raise awareness of your product or service? Is it working? Be honest now…
Many businesses are wasting money because whilst they concentrate on a sleek looking brochure and swanky website, they do not put anywhere near as much thought and effort into […]
“Build it and they will come” is a phrase made popular by Kevin Costner and the movie “Field of Dreams”. It may have worked for the movie, but flops when it comes to websites.
Successful websites have several things in common, not the least of which is that they are marketed to the proper audience. […]
Take a moment and look at your most recent P&L report, what does it show for marketing and advertising costs? Typically most companies spend a fairly good percentage on their marketing and advertising needs, which is completely justifiable. The majority of businesses are simply not able to survive and function without some form […]
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